Category Archives: Blogging

‘Inspired By’ talk for the Advertising and Design Club of Canada.

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Shot by Rick Etkin

It’s been almost a month since I did the talk for the Advertising and Design Club of Canada, where I was invited to talk about my creative journey as an advertising art director for almost 2 decades. It was truly an honour to be invited to speak among all my peers in the advertising and design community in Vancouver at the Anza Club. It’s a beautiful full circle kind of story since it was the ADCC that inspired me to pursue a career in advertising and it felt like it was my turn to help inspire the next generation for all the young creatives that attended the show.

Here a few screen grabs from the video (thanks Aiken! for shooting the entire talk on my Google Pixel) that feature the slides of the people who have had a real positive impact on my professional life.

My good friend and mentor, Glen Hunt.
My good friend, Alex Beim, Founder of Tangible Interaction
My good friend, Mike Nowland, Co-founder of Company Policy.
My good friend Adam Richards, Award winning D.P. based in LA.

Thank you to everyone that came and watched me ramble. It was so great to see so many familiar faces and meeting new people.

Here a few IG story screen caps, click ‘Read More‘ below.

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Western Washington University’s keynote talk was a real honour.

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It’s been over two weeks since I did my keynote talk for the 2019 senior design graduates at the Western Washington University in Bellingham but never had the chance to write about it (it’s been crazy busy), but first I need to get this out of the way, I was close to an hour late. In my own defence, I left home almost 3 hours before my scheduled talk at 1130am but because it was Father’s Day weekend, the border wait was unusually high and I got caught in the backlog of all the cars trying to enter the US. Long story short, I was late but thank god everyone was so chill about it. I guess it’s the pacific northwest chill vibes. 

I had a really good time giving my talk and trying my very best to help inspire everyone in the room with my stories and the things I’ve learned over the 2 decades of working in advertising and design. After my talk, I spent a good chunk of time talking to all the students and looking at their work. I was truly impressed with what I saw. Everyone was so driven, talented and most importantly, genuinely excited about their future. Youthful energy is very contagious! I grabbed a lot of their cards that day and I’ll try to post their links on this blog soon.

Here are a few snaps of the beautiful campus when I was given the tour by the professor.

The campus is perched up on a hill in Bellingham overlooking the bay area. It’s a gorgeous campus surrounded by public art. Thank you Western Washington University for having me. It was a real honour!

Keynote speaker for the Department of Design at Western Washington University.

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http://www.wwu.edu/design/

Been crazy busy this week but I want to take 5 min (hence the ugly image of this post) to tell you all that I’m excited to be invited to be a keynote speaker for the 2019 design graduates at the Western Washington University. I’ll be heading down tomorrow morning for the talk. Not entirely sure how I’ll find the time to rehearse tonight with game 6 happening! #WeTheNorth! Go Raptors!

I hope I’ll be able to update my IG stories tomorrow as it unfolds.

Inspired By. A night of creativity hosted by The Advertising & Design Club of Canada. June 6th.

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June 6th 2019 | The Anza Club, Vancouver, 6-9pm.

I’m really honoured to be invited to be a featured speaker at this event called ‘Inspired By’ hosted and organized by The Advertising & Design Club of Canada. This club has inspired me since the very early days of art school at OCAD. I still remember vividly how I used to volunteer at the club by handing out the beautifully designed annuals and swag bags to all the attendees during the awards ceremony hosted at the Royal Museum of Ontario. I would try to identify all the advertising superstars that walked through the doors to make sure I got a chance to introduce myself and maybe even get a business card or two.

This was over 2 decades ago and the club has never stopped inspiring me since that day so I’m incredibly flattered and honoured to have been invited to speak at this event called ‘Inspired By‘ where I’ll be talking about why I do what I do and all the inspiration behind it all.

The Vancouver advertising scene has been fairly fragmented and devoid of any sense of community since the passing of the Lotus Awards so I’m really happy to see an event like this is happening.

Hope to see you all there! Grab your tickets here via Eventbrite.

Salt Spring Island Diaries. Our art installation in 5 days on this beautiful property.

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A shot of the kitchen area art installation.

This art installation project is hands down one of our most favourite projects of 2019. The weather was perfect and the property we were on was spectacular to the say the least. We were working inside this amazing custom home (glass doors all around that slide open on all sides!) sitting on over 100 acres of land surrounded by tall pines and a little lake out front was straight out of a postcard. When we arrived we were greeted by the workers on site and Andrew Latreille, the talented architectural photographer that Patrick flew out from Vancouver to document our art installation process for the week.

Day 1.

Arriving on the property the first day.

A few snaps of the main house and the gorgeous guest house just 100 metres away sitting in the field of grass surrounded by tall pines and a valley.

Day 1 started late. We didn’t arrive on location until 2pm. Once in the house, I started sketching out both illustrations with a chalk on one hand and the print out of the art on my other hand. The entire sketching process took about 2 hours. While I chalked, Denise, Aiken and Audrey (yes, even our kid came!) went to check in at our AirBnB 15 min. away from the site.

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A short interview with Emily Rose, our practicum student from IDEA School of Design and illustration program.

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Text and illustration by Aiken Lao
https://aikenlao.com

We had the pleasure of welcoming Emily to our studio back in February as an intern for the Capilano University IDEA program practicum. Initially, we were worried about how we would delegate work and teach Emily about the industry since our office is so unstructured. However, our worries were unnecessary as Emily proved to be an excellent addition.

I had a wonderful time working closely with Emily on her first big project at the office, Fairmont Hotel and Resort’s year-end highlight video, and on several other projects throughout her internship. On her first week of work, we were assigned to brainstorm concepts and create illustrations for the video within two weeks while coordinating with other members of the team—three of whom were travelling in countries with three different timezones. In fact, one of our designers was travelling in the middle of the desert. Emily tackled this project quickly and became a graphic producing machine. Her awesome work ethic and talents were evident throughout the consecutive collaborations we worked on.

In retrospect, Emily was the perfect fit for our studio. She is able to work independently and in team settings, and on a variety of different tasks. Her main goal in the future is to become a freelance illustrator like Carson, so having her learn business and Carson’s creative process was ideal.

As a business student, I don’t have many opportunities to work with other creatives my age so having Emily around was a great experience. Her sneezes, wonderful desserts, and dreamy stories of Hawaii will be missed at the studio. Best of luck to you Emily, we’re excited to see the amazing things you’ll do!

  • Aiken Lao


Why did you apply for your practicum at Chairman Ting Industries Inc.?

We were provided with a list of potential companies for our practicums, but I had noticed Chairman Ting, a studio I applied for the summer before, wasn’t on that list. With little correspondence during the year, I decided to take a shot in the dark and email him my practicum application and see if he was now ready to take on an intern. We were allowed to look beyond the list of companies provided if we wanted to, and Chairman Ting seemed like the perfect fit for me as he is someone who’s in a position I would love to be in one day. I always looked up to him as a freelance illustrator and really wanted to get the opportunity to have him as a mentor. He accepted my application and I came in for an interview, which just so happened to be my last interview ( I had 8!) and it went great. I got to meet all the creatives at Production Road and I loved everyone’s energy and excitement towards having me. It was decided on the spot that I could do my practicum there.


What was your initial expectation of the Practicum and how did those expectations differ from now?

I came in not really knowing what I was getting myself into, but I was excited to go out of my comfort zone and into a new stage of my life. I had only heard snippets of how my friend did their internships at bigger design studios, so I had a mental image in my head of doing jobs like simple layouts, fixing files, and other little jobs around the studio. On my first day I was thrown into a big collaborative project involving our studio photographer, Hubert Kang, and his client Fairmont Hotel and Resorts. At this point I realized I was going to get a lot more out of the practicum then expected. In the future, I can definitely see myself fitting into a little studio working alongside other creatives.

What did you hope to get out of the Practicum?

I had hoped to learn how the scope of my work can be applied in the industry and figuring out where I can see myself in my future. My list of possible applications is growing as I am seeing Carson and Annie put their illustrations on shoe designs, pins, murals, wall installations, and pattern designs on products and gorgeous bags. It is so inspiring and great to have Carson as a mentor and learn from him and his wisdom of the industry.

You mentioned wanting to become a freelancer, have those thoughts changed after the internship?

They have not changed, my goal is still to become a freelancer. From what I have been learning, for me to be able to be a freelance illustrator, I must first work as a designer until I am able to support myself with my own illustration clients. I had heard this before from an instructor of mine at the Idea School of Design and it was comforting to hear it again from trusted professionals.

What have been the biggest challenges working at the studio?

When I first came in Hubert put me the Fairmont job it was a challenge for me to keep track of the project. I had never been part of such a massive email chain with so many different collaborators across so many countries. Despite that, it was inspiring to see how hard everyone was working even in different timezones! Working with other people has been challenging because I am so used to going home and working in complete silence. Listening to music and having people wander through the studio constantly has been something to get used to, but it has been nice and it keeps me on my toes! With all the commotion and the new environment, as well as balancing school and practicum projects, my time has become limited and time management, therefore, has become a challenge.

How does your internship experience differ from your classroom experience at  the Idea School of Design?

My practicum is more erratic in terms of project deadlines as they are much shorter than the ones we had in school. More projects run at a time and more deliverables are pumped out during the whole project timeline instead of content being handed in at the end of the project. I have also learned the importance of asking for a deposit from a client that is a stranger, and also great advice on how to price your work fairly from the genius Aiken Lao.

What are your top 3 most favourite types of work at the studio?

I am really enjoying all types of work I have been working on. Every day is something different and I can move between projects when I want a change of pace. I have been given the opportunity to work on a wide scope of disciplines—from drawing bats for one of Carson’s murals to taking full lead on a website redesign. One of my favourite times is brainstorming, when we all put our heads together to form concepts and think out of the box. During my education I had done a few collaborative projects but that was nothing compared to working in a big studio space, and I love it!  

What would your advice be to new art and design graduates like yourself seeking internships at a design studio or advertising agencies?

First of all, do not procrastinate, I cannot stress this enough. If you want something go out and get it! I had messaged Carson a year before my practicum asking him if he was interested and kept in contact throughout the year. When the time came to apply Carson had already heard of my name and we set up an interview. Second, it’s great to get the word out about your work so send your portfolio to everyone even if it is just asking for critique (even your dog)! If you want to work with someone that inspires you, reach out to them and you never know what will happen. Most creatives are always looking to work with new talent.

What are the top 3 favourite projects you’ve worked on at the studio?

I have enjoyed all of the projects I have been involved in but here are a few of my favourites. I was given the opportunity to design icons for the Fairmont Hotel for their year-end highlights reel. Our job was to revamp a video made by another agency that the client was not happy with. We completely stripped it and gave it a modern, playful look and it turned out great. It was awesome working on such a large scale project with so many people collaborating and communicating through the web (over 100 emails in one chain)! My second favourite is the American Television album cover art we have been commissioned to do. I was able to spend a whole day just sketching in the studio and Aiken and I were able to deliver our concept to the client early! My third favourite was to design a website for a local Vancouver printing company that needed a website revamp. I was able to learn the in’s and out’s of Squarespace and I am thankful to be able to add that to my list of skill sets now. It has been awesome getting used to the steps and process of handling clients from the first email, receiving a deposit, to the final step of invoicing them.

What’s your least favourite type of work at the studio?

I have really enjoyed the tasks I have been assigned during my practicum and have not had a least favourite type yet. That is to say I have still been a bit nervous for some, for example, during my first week Aiken asked if I could write some copy in a deck for a project we had just started. I must admit writing is not my strong suit, being a more visual person I struggle expressing my thoughts with words but I felt comfortable enough and was able to resolve it!

Overall, working at Chairman Ting has been more than I ever expected. Being able to work with creative, passionate individuals every day has been nothing short of inspiring.

Here’s a small collection of Emily Rose’s work:

Check out Emily’s Blog on the IDEA School of Design.

2019 Applied Arts Illustration and Photography winners annual.

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We finally got a copy of the latest Applied Arts Illustration and Photography annual along with our certificates (which we’ll be sending out to our clients at Deloitte Canada, Kabam Games Inc. and Perkins + Will next week – one of many perks you get working with us!). We are so happy and grateful for being recognized among our peers and for all the hard work we put into the work we do for our clients. Congrats to all the winners and especially to our studio mate, Hubert Kang for also winning multiple awards for his photography work! Shout out to our Studio Manager, Aiken Lao for not only her amazing hand modelling role in the photo above but also for her amazing project management skills for the Kabam mural job.

Follow our adventures on IG.