National Advertising Awards – Merit Award, DM Category.
![](https://blog.chairmanting.com/wp-content/uploads/2012/05/NAA_TingLi2012.jpg)
TITLE: Gimme A Hand? This piece will highlight direct mail’s main advantage over digital media: connecting with people on a personal, physical level. By involving the reader in an immersive, interactive (yet, analog) experience that entices them to touch, open,…