Tag Archives: gdc

An interactive mural for PRACTIVISM X: Igniting Societal Change Through Design.

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Our interactive mural called ‘Pick our brains‘ before the stickers were all peeled off.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.

Last Friday, GDC BC hosted an event called ‘Practivism X‘ that was designed to inspire attendees about the power of design and how it can spark societal change. The event was held at The Reliance Theatre in Emily Carr University of Art and Design.

For the event, we teamed up with Scott Gray from Mitchell Press to come up with a fun interactive mural. Attendees were invited to peel stickers off of the heads of two characters covered in our custom illustrations to reveal the word ‘PRACTICE’ on one mural, and the word ‘ACTIVISM’ on the second mural. Within minutes both murals were completely stripped naked to reveal the words inside the character’s heads and shared on social media.

Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Close up of the mural with all the tabs sticking out.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Mural installation photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
The info plaque. Photo by Rick Etkin Productions.
Early concept sketches of the interactive mural.
A more refined stage of the mural design.
Location inspection and measurements were done by Aiken Lao.
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Thank you RGD for having me speak at this year’s Speak The Truth Design Thinkers conference.

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RDG DesignThinkers 2018 Vancouver day 1 shot by Rick Etkin

I seriously had an amazing time speaking at this years RGD‘s ‘Speak The Truth’ design conference here in Vancouver. It is such an honour to be invited to such a fun and inspiring event! It was honestly very difficult to prep for this talk as our project workloads have ramped up significantly recently at the studio.

Prepping for this talk meant sneaking away from a kid’s birthday party to build the presentation slides, working weekends, early mornings, late nights and blah blah blah…but in the end, it was totally worth the time. I also need to thank my amazing design intern, Aiken Lao for her help on research and helping me fine tune my topic.

It was also one of the best conferences I’ve been to. I was so incredibly moved and inspired by talks done by giants like Aaron Draplin and then discovering the ultra-talented designer and illustrator, Gemma O’Brien from Australia. Both of those talks truly inspired me to rethink my work and processes. Once the craziness settles down at the studio, I am motivated to produce a new body of personal work. It’ll be a lot of tinkering and experimenting.

It was also so great to see so many familiar faces such as my old boss, Ian Grais, co-founder, partner and CD at Rethink, Brandon Thomas, Allison Chambers, Mustaali Raj, Philip Jarmain, Rick Etkin and much more. Also so great to meet so many new faces. And lastly, big shout out to my rock, Denise for being there to cheer me on with our little bean, Audrey (youngest design delegate!). Read More »

RGD Design Thinkers Vancouver 2018

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Excited to be invited to speak at RGD‘s Design Thinkers 2018 conference ‘Speak The Truth‘ But I’m even more excited to hear others like Aaron Draplin and Ian Grais speak.