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An interactive mural for PRACTIVISM X: Igniting Societal Change Through Design.

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Our interactive mural called ‘Pick our brains‘ before the stickers were all peeled off.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.

Last Friday, GDC BC hosted an event called ‘Practivism X‘ that was designed to inspire attendees about the power of design and how it can spark societal change. The event was held at The Reliance Theatre in Emily Carr University of Art and Design.

For the event, we teamed up with Scott Gray from Mitchell Press to come up with a fun interactive mural. Attendees were invited to peel stickers off of the heads of two characters covered in our custom illustrations to reveal the word ‘PRACTICE’ on one mural, and the word ‘ACTIVISM’ on the second mural. Within minutes both murals were completely stripped naked to reveal the words inside the character’s heads and shared on social media.

Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Close up of the mural with all the tabs sticking out.
Photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
Mural installation photo by Rick Etkin Productions.
Photo by Rick Etkin Productions.
The info plaque. Photo by Rick Etkin Productions.
Early concept sketches of the interactive mural.
A more refined stage of the mural design.
Location inspection and measurements were done by Aiken Lao.
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